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   alt.business      Business related discussions (no ads)      27,547 messages   

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   Message 26,545 of 27,547   
   Leroy N. Soetoro to All   
   [Woke going broke...] Leaked pics show B   
   13 Apr 23 23:09:46   
   
   XPost: rec.food.drink.beer, alt.politics.democrats, talk.politics.guns   
   XPost: sac.politics   
   From: democrat-criminals@mail.house.gov   
      
      
      
   A Bud Light executive who claimed the beer company needs to update its   
   “fratty” and “out-of-touch” image appeared to enjoy the Greek Life at   
   Harvard while partying at an alleged “haven of inebriated ditzes.”   
      
   Budweiser’s vice president of marketing Alissa Heinerscheid could be seen   
   in images on her now-deleted Facebook page enjoying a campus scavenger   
   hunt, blowing up condoms like balloons, and downing beers during a 2006   
   “boozefest”   
      
   The Daily Caller obtained photos of the Bud Light exec.   
      
   Heinerscheid and her college pals can be seen in an album titled “Isis   
   Senior Reverse Initiation Scavenger Hunt,” where the co-eds held a talk   
   about “the exploration of the scrotum professors.”   
      
   The photos appeared to have been taken during an event hosted by Harvard’s   
   ISIS Club, a group founded to create a “safe social space for women” to   
   socialize on campus.   
      
   The club, however, was slammed by the Harvard Crimson student newspaper in   
   2005 as a “haven of inebriated ditzes” who took part in “boozefests.”   
      
   Many on social media called out Heinerscheid as a hypocrite for appearing   
   to take part in the same fratty culture she claimed the beer company   
   needed to do away with.   
      
   “This is too funny. Do as I say, not as I do,” one Twitter user wrote.   
      
   “Looks awfully ‘fratty,'” another user remarked of the college pictures.   
      
   In response to a photo where Heinerscheid drinks Rolling Rock, one person   
   quipped, “Even she doesn’t drink bud.”   
      
   Anheuser-Busch, Bud Light’s parent company, did not immediately respond to   
   The Post’s request for comment.   
      
   Heinerscheid is currently facing backlash over the company’s decision to   
   partner with transgender activist Dylan Mulvaney, who celebrated her “365   
   Days of Girlhood” with custom-made Bud Light cans featuring the   
   influencer’s face.   
      
   Prior to the launch of the partnership and ad featuring Mulvaney in a   
   bathtub, Heinerscheid told the “Make Yourself at Home” podcast that she   
   wanted to transform Bud Light’s brand.   
      
   “I’m a businesswoman, I had a really clear job to do when I took over Bud   
   Light, and it was ‘This brand is in decline, it’s been in a decline for a   
   really long time, and if we do not attract young drinkers to come and   
   drink this brand, there will be no future for Bud Light,'” Heinerscheid   
   said.   
      
      
      
      
      
   She also condemned the company’s previous branding, saying: “We had this   
   hangover, I mean Bud Light had been kind of a brand of fratty, kind of   
   out-of-touch humor, and it was really important that we had another   
   approach.”   
      
   Heinerscheid’s comments and partnership with Mulvaney have garnered   
   backlash, with the company remaining quiet as many are protesting   
   Anheuser-Busch’s products.   
      
   Justin Kendall, editor of the beer industry trade publication Brewbound,   
   told The Post that the boycott “seems to have more legs than most,”   
   warning it could hurt the company’s latest sales figures.   
      
   Since the controversy broke out, Bud Light’s related social media accounts   
   have been silent.   
      
   Bud Light has not posted on Instagram to its 377,000 followers since March   
   31, and the brand’s 311,000 Twitter followers have not seen any posts   
   since April 1.   
      
   Additionally, the beer brand has not posted to its over 7.5 million   
   Facebook followers since March 30.   
      
   Comments:   
      
   Its a fact!   
   3 hours ago   
      
   I love the backlash taking place. These companies need to focus on their   
   actual market and not the Woke straight out of college think tank market.   
      
   Wayne Rhodes   
   2 hours ago   
      
   Let’s disrespect out demographic and target a microscopic niche segment of   
   society. What a marketing strategy. Only thing is it had zero to do with   
   marketing and everything to do with jamming the agenda down Americans   
   throats .   
      
   Lesgaux Brendon   
   1 hour ago   
      
   These woke companies would rather take the hit than pissoff the left.  AB   
   didn't think it would cost them 5B.   AB is counting on us just moving   
   along after a few months.   
      
   Christopher   
   2 hours ago   
      
   Imagine if we had the same reaction to a corrupt government as opposed to   
   some stupid private businesses.   
      
   We actually might make America the land of the free and the home of the   
   brave again.   
      
   Traitor Joe   
   3 hours ago   
      
   Who would have thought that a diversity hire could have an awful idea of   
   putting a man in a dress on a beer can, have it approved by top level   
   management, and then lose $5 billion, jeopardizing the entire future of   
   the brand?   
      
      
   --   
   "LOCKDOWN", left-wing COVID fearmongering.  95% of COVID infections   
   recover with no after effects.   
      
   No collusion - Special Counsel Robert Swan Mueller III, March 2019.   
   Officially made Nancy Pelosi a two-time impeachment loser.   
      
   Donald J. Trump, cheated out of a second term by fraudulent "mail-in"   
   ballots.  Report voter fraud: sf.nancy@mail.house.gov   
      
   Thank you for cleaning up the disaster of the 2008-2017 Obama / Biden   
   fiasco, President Trump.   
      
   Under Barack Obama's leadership, the United States of America became the   
   The World According To Garp.  Obama sold out heterosexuals for Hollywood   
   queer liberal democrat donors.   
      
   President Trump boosted the economy, reduced illegal invasions, appointed   
   dozens of judges and three SCOTUS justices.   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)   

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