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   Message 26,587 of 27,547   
   Axel Troost to Krill   
   Re: Why Many Americans are Boycotting Bu   
   25 May 23 06:31:41   
   
   XPost: alt.fan.rush-limbaugh, alt.politics.homosexuality, talk.politics.guns   
   XPost: you.can.thank.the.democrats   
   From: at@dont-email.me   
      
   Krill  wrote in news:sjvm0v$u74$33@news.dns-netz.com:   
      
   > Lee wrote   
   >   
   >> We do not have to accept mentally ill sexual perverts who can't   
   >> decide what gender they are today.  Lock them up away from children.   
      
   Many American consumers have launched a boycott campaign against Bud Light   
   one of the biggest-selling beers in the USA.   
      
   ABC reports that critics of Bud Light burned empty beer boxes and fired   
   bullets at cans as part of an anti-trans backlash against the brand that   
   erupted early last month. Since then, the anger has grown.   
      
   Sales of Bud Light have recorded declines for six consecutive weeks after   
   a product endorsement from Dylan Mulvaney, a transgender influencer, set   
   off ire among many conservatives.   
      
   In early April, Bud Light sent Mulvaney a handful of beers. Mulvaney, in   
   turn, posted a video of herself using said beers to celebrate both March   
   Madness and her first year of womanhood. One of the cans featured her   
   image.   
      
   It was part of a paid sponsorship deal and promotion for some sort of   
   sweepstakes challenge where people can win $15,000 from Bud Light by   
   sending in videos of themselves carrying a lot of beers.   
      
   This made some people upset because Mulvaney is transgender.   
      
   Boycott of Bud Light grows larger   
   Consumer boycotts typically fizzle but this one has expanded for an array   
   of reasons: a hot-button political controversy over a product with ample   
   alternatives, outcry from political figures and celebrities and   
   amplification on social media, experts told ABC News.   
      
   The boycott grew even larger, meanwhile, after the initial response from   
   the company was perceived as conciliatory by some LGBTQ advocates,   
   prompting a wave of frustration on the left, the experts added.   
      
   “Generally, boycotts get called and have very little effect,” Gerald   
   Davis, a professor of organizational behavior at the Michigan University   
   Graduate School of Business. “For now, everybody is mad,” he told ABC.   
      
   Sales of Bud Light fell nearly 25% over the week ending on May 13 compared   
   to the same period a year ago, according to data from Bump Williams   
   Consulting and Nielsen NIQ obtained by ABC News.   
      
   The most recent decline showed a deepening of losses after a drop of some   
   23% the week prior compared to a year ago and a roughly 7% year-over-year   
   drop for the week ending on April 9, soon after the boycott began, the   
   data showed.   
      
   The fallout has led to two of the company’s top marketing executives being   
   put on leave of absence. Sales of other Anheuser-Busch brands also   
   continued to drop, albeit at a slower rate than the week before.   
      
   Those included Budweiser, down 9.7% versus an 11.4% drop a week earlier;   
   Michelob Ultra, down 2.9% versus 4.3%; and Natural Light, down 2.5% versus   
   5.2% the previous week.   
      
   Meanwhile, sales of rival beers have surged. Sales of Pabst Blue Ribbon   
   were up 21.6% in the week of May 6 — slightly up from the 18.9% spike the   
   previous week. Miller High Life gained 10.4% in sales compared to an 8.3%   
   bump over the same time period the previous week, according to Bump   
   Williams and NielsenIQ data.   
      
   Trans issues are currently front and center in America’s culture war, Vox   
   reports.   
      
   Anti-trans sentiment is sweeping many corners of the right, targeting   
   children, drag shows, driver’s licenses, and health care, among other   
   areas. It’s showing up in conservative media and conservative legislation   
   and even working itself into the mainstream.   
      
      
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)   

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