XPost: alt.fan.rush-limbaugh, alt.transgendered, talk.politics.guns   
   XPost: alt.politics.republicans   
   From: spencer_@verio.com   
      
   Budweiser is giving away beer after a conservative boycott triggered by   
   its partnership with trans influencer Dylan Mulvaney.   
      
   The marketing debacle wiped $15.75 billion (£12.77 billion) off the value   
   of parent company, Anheuser-Busch.   
      
   Earlier this year, Budweiser tried to broaden its customer base with   
   Mulvaney, who hailed the company in a social media clip in which she said:   
   “This month I celebrated my day 365 of womanhood, and Bud Light sent me   
   possibly the best gift ever, a can with my face on it.”   
      
   Bud Light sales dropped by more than 25 per cent in the weeks following   
   the Mulvaney post.   
      
   With the Memorial Day weekend approaching the company has offered a   
   “summer rebate” to customers who buy a 15-pack or larger of Bud Light,   
   Budweiser, Budweiser Select or Budweiser Select 55.   
      
   The rebate comes in the form of a prepaid credit card, provided on proof   
   of purchase, and customers are limited to two promotional packs.   
      
   Rebates are frequently used in the US to stimulate business. However,   
   according to the latest statistics, less than half are cashed in.   
      
   The brewing giant has turned to desperate measures to undo the damage   
   endured by the brand.   
      
   Celebrities who turned on the company included Kid Rock, who demonstrated   
   his distaste for the “woke” product by unleashing a volley of bullets at   
   cases of the brand’s drinks.   
      
   Group of men chugging Buds   
   Two executives who managed the Mulvaney campaign were placed on leave.   
      
   The brewer launched a publicity blitz within weeks extolling its   
   traditional American values. But the images of a Clydesdale horse   
   galloping across iconic American landscapes and a group of men chugging   
   Buds have failed to convince the public.   
      
   Earlier this week Anheuser-Busch tried to mollify wholesalers by offering   
   to buy back unsold cases of Bud Light.   
      
   “We never intended to be part of a discussion that divides people,” said   
   Brendan Whitworth, a rather chastened Anheuser-Busch chief executive.   
      
   “We are in the business of bringing people together over a beer.”   
      
   Squidsie   
   14 hours ago   
      
   If you have to pay people to drink your beer, you're doing something   
   wrong.   
      
   Richard   
   1 day ago   
      
   Yes, they brought people together to buy a different beer!   
      
   wonder   
   14 hours ago   
      
   As a aside the people who run Target must be brain damaged to show female   
   bathing suits for children with built in jocks. If they are not careful   
   they just might also get a lesson in consumer wrath. If they do not remove   
   them I will not shop there.   
      
   https://news.yahoo.com/bud-light-given-away-budweiser-162956636.html   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)