XPost: comp.sys.cbm, rec.games.video.classic   
   From: wildstar128@hotmail.com   
      
   Whether you like Tramiel or not, Jack Tramiel did some level of market   
   research. It was like 6 months since he left Commodore. He was already aware   
   of Atari's brand name. Hell, he helped to destroy Atari as a competitor. He   
   knew that. He has done marketing research his entire life. Remember, Atari   
   didn't have problems UNTIL after Jack Tramiel had stop running the day to   
   day business of Atari. That was in 1989. The last 5-6 years of Atari was   
   mostly under his son's control and operation. Blame his son for the screw   
   ups of the day to day operations of Atari.   
      
   Whether you like Jack or not, you have to admit that Atari was pretty much   
   dead in 1984. Remember, Jack was not the person running Atari during the   
   game console crash of 1983.   
      
   In fact, Atari was resurrected and given 10+ years on its life.   
      
   "jt august"  wrote in message   
   news:starsabre-453782.14555611112007@inetnews.worldnet.att.net...   
   > In article ,   
   > "Sam Gillett"  wrote:   
   >   
   >> Another possible scenario is that after Jack bought Atari and studied the   
   >> market that Atari was in, and Atari's position in that market, he saw the   
   >> handwriting on the wall (so to speak).  Namely, Nintendo was positioned   
   >> to   
   >> kick Atari's ass (as well as other game console manufacturers).   
   >>   
   >> Jack tried to save Atari by shifting Atari's focus to personal computers.   
   >> He   
   >> damn near pulled it off too.  Jack almost saved Atari!  He might have   
   >> been   
   >> able to had he had more support from the no-change numbskulls entrenched   
   >> deeply in Atari's corporate organization.   
   >>   
   >> Think about that possibility for a little while...  unless it hurts your   
   >> brain too much when you try.   
   >   
   > My brain isn't big enough to conceive the above fantasy.  Jack Tramiel   
   > didn't do any kind of market research.  He bought the company on a fast   
   > track.  From when he approached Time Warner to close of sale was   
   > regarded by some financial analysts back in the day as among the fastest   
   > spin off sales then recorded.  He came in with an offer, and within   
   > weeks the sale was complete.  He never entered Atari's offices until   
   > after the sale, and on the second day in, he cancelled all video game   
   > projects and started issuing pink slips.   
   >   
   > He wanted the name and the icon for his own project, plain and simple.   
   > What he bought and what he wanted never jibed, and thus he hastened   
   > Atari's demise.   
   >   
   > jt   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)