abbc5898   
   XPost: rec.arts.tv, rec.arts.disney.misc, rec.arts.movies.current-films   
   From: ijball@mac.invalid   
      
   On 8/21/23 6:03 AM, anim8rfsk wrote:   
      
   > Ubiquitous  wrote:   
   >> anim8rfsk@cox.net wrote:   
   >>> Ian J. Ball  wrote:   
   >>>> On 8/18/23 1:30 AM, Ubiquitous wrote:   
   >>   
   >>>>> Branding experts warn that Disney's live-action “Snow White”   
   remake   
   >>>>> could become a colossal failure based on comments made by the lead   
   >>>>> actress, Rachel Zegler.   
   >>>>>   
   >>>>> The 22-year-old star has been making headlines recently for her comments   
   >>>>> regarding the original 1937 film's storyline, which is based on a German   
   >>>>> fairy tale. Zegler said she "hated" the classic love story and thought   
   >>>>> it was "weird", plus labeled the prince as a "stalker". As for the new   
   >>>>> live-action version, the “Snow White” star alluded to some   
   major   
   >>>>> updates.   
   >>>>>   
   >>>>> "She's not going to be saved by the prince and she's not going to be   
   >>>>> dreaming about true love,” the actress promised.   
   >>>>   
   >>>> You know, if they want to "update" "Snow White", turning it into a   
   >>>> bloody "revenge flick" is one way that would be certain the get me to   
   >>>> watch!!  :)   
   >>>>   
   >>>>> Branding expert Carla Speight predicted Zegler’s highly publicized   
   >>>>> comments could hurt ticket sales. She told the Daily Mail that even   
   >>>>> though old Disney movies “hold old values,” taking revisions   
   â€œto   
   >>>>> the opposite extreme” in an effort “to inflict strong and   
   loaded   
   >>>>> messaging on the viewers” is a mistake.   
   >>>>>   
   >>>>> Speight said, “Disney will need to be careful with how they have   
   >>>>> portrayed Snow White and what they do and don’t allow their actors   
   >>>>> to say about it going forwards. They simply cannot repeat the same   
   >>>>> mistakes and allow their actors to be so vocal in their own personal   
   >>>>> opinions during promotions.”   
   >>>>>   
   >>>>> "It can have a huge impact on ticket sales, especially with the amount   
   >>>>> of negative backlash so early in the promo trail,” she continued.   
   â€œThey   
   >>>>> need to get the key messaging and strong selling point into a brief for   
   >>>>> the cast of the film and ensure they stick to it. If they don't, it's   
   >>>>> a disaster waiting to happen and the backlash will keep growing.”   
   >>>>>   
   >>>>> She recommended Zegler “clarify” her comments.   
   >>>>>   
   >>>>> PR expert Nick Ede has similar thoughts. He told Daily Mail that the   
   >>>>> film's star has proven she “isn’t the best person to promote   
   the   
   >>>>> film.”   
   >>>>>   
   >>>>> “Rachel is a big-named star   
   >>>>   
   >>>> No she's not. How many people actually saw the "West Side Story"   
   remake?...   
   >>   
   >> Yeah, I wondered about that as well.   
   >>   
   >>> She was also in the Shazam sequel that people stayed away from in droves.   
   >>   
   >> Wasn't the Shazam Family in the first movie too. or did she replace someone?   
   >   
   > AFAIK she’s a new character in the sequel.   
      
   But they did replace (sort of) Michelle Borth between movies, which is   
   one reason I have almost no desire to watch the sequel...   
      
   --- SoupGate-Win32 v1.05   
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