From: sunofmusic@gmail.com   
      
   Adva Mobile, the leading mobile marketing portal for Artists using mobile   
   technology to acquire, engage, and sell to fans, announced today the launch of   
   their email marketing service for Artists. Through the Adva Mobile Fan   
   Engagement Marketing Platform,    
   Artists can create marketing activities and campaigns and reach fans with a   
   combination of SMS text, email, web, mobile and social media outreach. The   
   Adva Mobile platform uses multiple outreach services to drive engagement   
   across multiple digital    
   channels, and, as Fans engage the Artist on these channels, the fan discovery   
   engine helps Artists collect, analyze and act on Fan data.   
      
   Artists want to be Fan-centric; however they lack the tools and technical   
   ability to do it. The Adva Mobile platform helps Artists collect and analyze   
   Fan data, and act on it, optimizing the relationship between Artist and Fan.   
   Incorporating email into    
   the existing Adva Mobile service helps Artists better understand Fan behavior   
   at an individual level, and empowers Artists to be Fan-Centric across web,   
   social, email, text, and mobile channels.   
      
   "Artists have Fan data, but it's difficult for Artists to truly separate and   
   target their outreach campaigns from Fan to Fan - until now." said Jack Kelly,   
   CEO of Adva Mobile. Across the integrated service platform offered by Adva   
   Mobile, Artists can now    
   stitch together behavior and activity across engagement channels, helping   
   Artists understand who their "True Fans" are, how many they have, and how many   
   they potentially could have. "By understanding what works to engage their best   
   Fans at an individual    
   level, Artists can replicate their best Fans."   
      
   At shows, or through social media, Fans Text In to the Artist and are   
   automatically opted in to receive texts and emails. The new email service   
   provides template designs for Artists to create custom emails that reflect   
   their brand, and different layouts    
   optimized for newsletters, show dates or music release announcements, and   
   other Fan engagement news. As with the text service, emails drive Fans to the   
   Artist's Mobile Web App that provides Fans with a rich media experience on   
   their phones, including    
   news, music, videos, pictures, concert dates and tickets, a mobile store (and   
   links to web stores including iTunes, Amazon, Google Play, CD Baby, etc.), and   
   contests, surveys and exclusive content. By capturing Fan engagement levels   
   and behaviors through    
   these digital channels, the relationship between Fan and Artist can be   
   optimized.   
      
   Artists on the Adva Mobile platform can set up their own marketing automation   
   schedules, adjusting the frequency of text and emails to fans based upon   
   what's most relevant to fans. The email marketing service is bundled into Adva   
   Mobile's existing    
   pricing models, which starts with a Free service for emerging Artists.   
      
   About Adva Mobile   
   Adva Mobile is a marketing services and technology company dedicated to   
   helping Touring Bands, Recording Artists, Labels and music industry   
   professionals acquire, market and sell to their fans on mobile devices. The   
   Adva Mobile suite of products includes    
   Text Marketing, Email Marketing, Mobile Web Apps, Fan Database management and   
   mobile engagement tools designed to help Artists build relationships with   
   fans. More information can be found at www.advamobile.com.   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)