XPost: misc.phone.mobile.iphone, comp.sys.mac.apps   
   From: nuh-uh@nope.com   
      
   On 2023-07-17 07:00, Minoru Osaka wrote:   
   > On Sun, 16 Jul 2023 20:25:43 -0400, Alan Browne wrote:   
   >   
   >>> Apple clearly obsesses over the iPhone color.   
   >>   
   >> You're obsessing over the colour because you have no clue what   
   >> marketing and advertising is for.   
   >   
   > You do not seem to be stupid, so I will attempt to discuss how Apple   
   > markets the iPhone at the next level - to see if you can keep up. OK?   
   >   
   > I agree that the dumb "Hello Yellow" campaign was likely simply a way for   
   > Apple to say something (anything!) in the mid-year cycle for the iPhone 14.   
   >   
   > But what does _that_ say about what Apple thinks of its own customers?   
      
   That they are like people?   
      
   Because they are people, Arlen?   
      
   >   
   > Apple had nothing else to say about the iPhone 14 so in reality, if Apple   
   > didn't want to "obsess" over the color, they should have said nothing.   
      
   How would that have helped them, Arlen?   
      
   >> That campaign probably helped sell 25 - 50,000,000 iPhones - of which   
   >> very few were yellow.  Also helped sell many other Apple products from   
   >> Watches to Earpods to iPads and even Macs.   
   >   
   > I agree with you that part of advertising is to simply make it appear that   
   > Apple has something different to offer its iPhone customers that's unique.   
      
   That's part of ANYONE's advertising, Arlen.   
      
   >   
   > For example, Apple marketing obsessed over the RED! color quite a few   
   > times, mainly as a sleazy way for Apple to promote a specific charity.   
      
   What in the world is "sleazy" about it, Arlen?   
      
   >   
   > Again, I ask you to delve into the question of why Apple stooped that low.   
   > Consider, for example, Apple could have donated directly to the charity.   
      
   Who says that Apple doesn't?   
      
   And selling a product for the same price as the non-charity version (and   
   you can check online and see that that's what they do) but then donating   
   some of the price to a charity IS Apple donating to that charity directly.   
      
   >   
   > But they didn't (as far as we know from their advertisements).   
      
   Weasel words, Arlen.   
      
   > They used the obsession over the RED! iPhone as their donation messaging.   
   >   
   > What does that say about what Apple thinks of its own customer base?   
   >   
   >> They probably spent about $25M on that campaign and it probably   
   >> boosted income (with eye watering margins) about $20B.  Spit balling   
   >> here, mind.   
   >>   
   >> Huge ROI for that campaign.   
   >>   
   >> But - you don't understand marketing/advertising, so don't worry too   
   >> much.   
   >   
   > Actually I do understand marketing rather well, whether you know it or not.   
   > Apple marketing is one of the finest on this planet at understanding you.   
   >   
   > You, for example, read an Apple white paper as if it's gospel. Admit it.   
   > You can't fathom, for example, zero-click holes abound on Apple devices.   
      
   You can't fathom that zero-click holes appear in everyone's products, Arlen.   
      
   >   
   > You think to yourself, "If Apple's sandbox is so great", and "If Apple's   
   > Secure Enclave is so great" and "If Apple's encryption is so great"...   
   > Then how can it be there are so many zero-click exploits on Apple devices.   
      
   Show that they appear with any greater frequency than the norm, Arlen.   
      
   >   
   > I would wager I understand you better than you understand yourself.   
   > You believed white papers (which said all these exploits are impossible).   
   >   
   >>> What does that tell you about what Apple thinks of its iPhone consumer?   
   >>   
   >> That we keep offering our clients the best there is and they will come   
   >> back again and again and again because they prefer the best product   
   >> that has the best integrated eco-system of them all.   
   >   
   > You think it's they best product because you _believe_ the white papers.   
   > And yet, you _ignore_ that iOS is the most exploited smartphone OS around.   
   >   
   > You don't know that you don't understand a single thing about iOS.   
   > For example, you vehemently will deny that the walled garden even exists.   
   >   
   > Am I right?   
   >   
   > What does that mean to a person who is intelligent & who understands Apple?   
   > It means you're incredibly ignorant about everything that Apple does today.   
   >   
   > What you don't realize is you only believe what Apple told you to believe.   
   > And Apple never once said that the walled garden exists.   
   >   
   > Everyone else _knows_ the walled garden is very real. Except you.   
   > Since Apple didn't tell you the walled garden exists, you say it doesn't.   
   >   
   > Even though almost all the flaws in Apple products are due to those walls.   
   > Am I right about you?   
   >   
   >> Rumour amongst top value investors is that Apple is an ungodly well   
   >> managed company.   
   >   
   > Again we agree that Apple plays ignorant people like a fiddle, with the   
   > classic joke of 'laughing all the way to the bank befitting' of them.   
   >   
   > If Apple actually thought their customer wasn't incredibly stupid, then the   
   > Apple marketing campaigns wouldn't be obsessing over what they obsess over.   
   >   
   > I wonder if you can step up to the level which I upped the conversation to?   
   > We will know if you can play at the next league level by your response.   
      
   LOL!   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)