From: jack.bohn64@gmail.com   
      
   While I'm not the one to ask about the psychology of popularity, nor the   
   psychology or practicality of "going out," one reason:   
      
   >4. Competition   
   >The Avengers was out around the same time. ‘Nuff said.   
      
   seems odd.  The audience for movies is somewhat elastic.  I went out   
   specifically to see Guardians of the Galaxy Vol. 2, had it not been playing, I   
   would not have gone out to see King Arthur, or whatever.  Later this summer, I   
   will try to go see... no,    
   not Alien Covenant... something, I'm sure.  Although people faced with   
   Baywatch can choose to watch Guardians again, instead, is that a reason or an   
   excuse for its failure?   
      
   Later I read:   
      
   >3. It went over-budget   
   >Men in Black 3‘s actual box office grosses weren’t drastically different   
   from >its predecessors but its budget was. Men in Black and Men in Black 2   
   were made >on budgets of $90 million and $140 million respectively, which MIB   
   and MIB 2 >had no    
   problem making back in the states alone. However, because of MIB 3‘s   
   >troubled production, it ended up going over-budget and was made on a budget   
   of >$225 million dollars.   
      
   Which, if true, means it didn't "bomb", it just didn't make the money it   
   needed to.  I don't even see that it didn't make the money it would be   
   expected to, just that in stopping and starting back up, the project was   
   saddled with paying for things that    
   didn't show up on the screen in the movie we got.  At some point in the rising   
   budget it may have even become obvious that the movie wouldn't make the money   
   it would now need to, but the alternative would be to stop production,   
   yielding no movie, and not    
   making any money back.   
      
   --    
   -Jack   
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)