XPost: nyc.general, alt.california, soc.men   
   XPost: sac.general   
   From: gag.a.hag@sfchronicle.com   
      
   NEW YORK (AP) — A bronze of a little girl defiantly facing Wall   
   Street's "Charging Bull" didn't appear suddenly or spontaneously   
   in the middle of the night in Manhattan's financial district.   
      
   It took months of intricate planning by two corporate giants to   
   install "Fearless Girl" under the veil of darkness in time for   
   Wednesday's International Women's Day. Within hours, she became   
   the talk of the town and the world, a sculpted celebrity drawing   
   crowds as a symbol of a woman's right to move into power   
   positions.   
      
   Behind the scenes, State Street Global Advisors, a $2.5 trillion   
   asset managing firm, created the "Fearless Girl" project with   
   McCann New York, one of the world's top ad agencies whose client   
   is State Street. The financial giant wanted to spread a serious   
   message: that more women should be appointed to the boards of   
   the Russell 3000, a broad index of U.S. companies.   
      
   Only 16 percent of board seats in Russell 3000 companies are   
   held by women, according to ISS Analytics, a business research   
   firm. Also on State Street's radar are about 500 other firms in   
   Great Britain and Australia.   
      
   The aim of the "Fearless Girl" was to build what ad experts call   
   a "brand experience" of a product or message, using some kind of   
   creative, unique vehicle — in this case, a sculpture, created by   
   artist Kristen Visbal.   
      
   "This thing went viral, and it spread globally, all over,"   
   McCann spokesman Jeremy Miller said. "I'm watching my Twitter   
   feed and it's still a constant flow, filled with images of the   
   'Fearless Girl.'"   
      
   "In my 20 years in advertising, I personally have not seen   
   anything like this," he added.   
      
   On Thursday, streams of gleeful fans posed for pictures with the   
   250-pound "Fearless Girl" statue as she stared down the 7,000-   
   pound "Charging Bull."   
      
   McCann obtained a one-week permit from the city before starting   
   the installation in Bowling Green Park at 4 a.m. Tuesday,   
   completing it as the sun rose on another New York business day.   
      
   The ad agency wasn't trying to be secretive.   
      
   "We just didn't want to disrupt business in the area," Miller   
   said.   
      
   And they wanted to mirror the 1989 arrival of the girl's bronze   
   counterpart.   
      
   The "Charging Bull" was dropped into place in the middle of a   
   Manhattan night by artist Arturo Di Modica and his team, who had   
   no permit. The powerful piece was a symbol of Americans' can-do   
   energy following the 1987 stock market crash, and it proved so   
   popular that the city allowed the bull to stay.   
      
   At the end of International Women's Day on Wednesday, New York   
   Mayor Bill de Blasio tweeted that "Fearless Girl" could remain   
   in Lower Manhattan through April 2. Popular support for the   
   piece to be kept permanently is growing, with petitions being   
   signed.   
      
   "Our future rests in the hands of fearless girls," the   
   Democratic mayor tweeted.   
      
   http://www.sfgate.com/news/us/article/Behind-NYC-s-Fearless-Girl-   
   statue-are-2-10990402.php   
      
   Bill de Blasio is a piece of shit.   
       
      
   --- SoupGate-Win32 v1.05   
    * Origin: you cannot sedate... all the things you hate (1:229/2)